User Friendliness, which is a part of Fairfax Media Company based in Australia putting great effort to build the website more users friendly. If we talk about user friendliness than we have to consider real company opinion, according to the, the boss of the Fairfax media operation defend the auto play video feature on the website saying that the majority of the users prefer to start the video automatically and at the same time they prefer the stop button on the video link as well. Whereas, New York times emphasise on the text base news than the video, according to the New York Times, the text are easy to download where the connection is concern.


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